Being Social on the Clock
Social media has been accepted as a novel and effective channel with which to improve business marketing oriented strategies the world over. As much as organizations attempt to suppress the use of social media in the workplace, it is impossible to deny that customers and employees seem have completely embraced social networking. If incorporated ethically, social media presents organizations with a whole new world of attainable opportunities. However, if ill managed, this may result in a myriad of risks that transcend financial, legal and personnel boundaries.
This essay attempts to underscore the need for organizations to institute policies as well as procedures aimed at governing the use of social media with regard to work place ethics. The policies adopted by various organizations tend to vary widely. This is due to the fact that to date, there